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Social Microfranchising Initiative

Publication Good practices

In 2009, the French microfinance institution Adie launched the "Social Microfranchising Initiative" that aimed to create social micro franchise networks. It offers turnkey business models to low-income entrepreneurs who lack an idea for a viable business project or who do not want to start their business alone. This document takes a look at the process from the incubator that identifies replicable business concepts, to the creation of an investment fund, the granting of the loans, BDS and the development of micro franchise networks. The initiative represents an innovative solution to overcome start-up obstacles for micro-entrepreneurs.

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